As our Marketing Director, you will play a pivotal role in shaping and executing our marketing strategy, driving brand growth, and generating demand for our sustainable building solutions. Reporting directly to the CEO, you will lead a small but dynamic marketing team, working closely with our sales to strengthen EcoCocon’s position as an industry leader.

You’ll have the opportunity to build something truly meaningful—not just a brand, but a movement for bio-based construction. We’re looking for a strategic thinker, a brand builder, and a hands-on team leader who will take our marketing team to the next level.

Key Responsibilities

1. Marketing Strategy & Leadership

• Develop and execute EcoCocon’s marketing strategy to position it as a leader in sustainable construction.
• Shape and evolve EcoCocon’s brand identity, drive storytelling to highlight the company’s mission, values, and unique offerings.
• Lead the marketing team, drive goal-setting, and manage performance.
• Oversee quarterly planning, budget allocation, and ensure alignment with company goals.
• Be accountable for maintaining high quality standards for all marketing outputs.

2. Digital Marketing

• Co-create and oversee data-driven digital campaigns to grow brand visibility and drive lead generation.
• Leverage analytics to optimize performance and ROI.

3. Support and Partnerships

• Coordinate marketing support for our international sales team.
• Be the first point of contact for new partnerships, PR and collab requests.
• Build strategic partnerships to strengthen EcoCocon’s brand presence.

• Fluent English: C1 level or higher — this is non-negotiable.
• Proven Experience: 7+ years in marketing, including 2+ years in a leadership role.
• Strategic & Hands-On: Ability to see the big picture while driving day-to-day execution.
• Data-Driven Mindset: Skilled at using analytics and performance data to shape strategy.
• Effective Communicator: Clear, empathetic, and culturally aware.
• Design Sensibility: Appreciation for clean, minimalist design and brand aesthetics.
• Passion for Sustainability: 🌱❤️‍🔥 A genuine passion for sustainability is essential for this role.

How to apply?

Please send us your CV along with your portfolio and a motivation letter explaining why you think you’d be a good fit for the position.

Why Join EcoCocon?

• Impactful Mission: Join a company that’s transforming construction to be climate-positive, healthier, and more sustainable 🌱 .
• Growth Opportunity: Shape and lead a global marketing strategy for a company that’s scaling rapidly 🚀.
• Innovative Environment: Be part of an international, purpose-driven team with a strong commitment to innovation.
• Flexibility: Hybrid work model (office + HO) 🖥️ and a collaborative, people-first culture.

The buildings and the construction sector are responsible for nearly 40% of all greenhouse gas emissions.

We are a young innovative company standing at the forefront of change in the sector. We manufacture an award-winning timber-straw construction system – an advanced, environmentally conscious, and energy-efficient building material. 🌱

We are on a mission of changing the way we build: shifting from carbon-intensive, synthetic materials towards carbon-storing, rapidly renewable, natural ones as a means to combat the climate crisis.