Our performance marketing team is currently looking for an enthusiastic colleague who will work with us on various marketing automatization projects. Are you wondering what our day looks like? Here are some of the interesting challenges we are working on:
- How to use automatic campaigns to increase the share of repeated orders on the Polish market?
- After what time is it best to reach a customer with an abandoned cart?
- How to time a TV commercial and a big sale, so that their results can be evaluated separately?
Do you also enjoy working with lots of data? Then you can look forward to working with data on 200,000 shipped orders per month, from 2 million unique customers, in 15 different markets.
In addition to that, you will participate in the following daily activities:
- Preparing automated email and sms campaigns;
- Preparing data in ETL tool (Keboola) and developing campaigns in Python;
- Improving long-term customer relationships and increasing customer lifetime value through properly targeted personalized communication;
- Evaluating marketing campaigns and preparing reports with results for our leadership team;
- Improving marketing campaigns through implementation of A/B tests;
- Analyzing customer behaviors in cooperation with the marketing, sales IT & data teams.