Brno-based Strategic product designer with 4 years of world-class expertise in design, product strategy, and monetization. I pride myself on blending design with sharp business strategy and product thinking. I believe in crafting experiences that are not only visually elegant, but also intuitive and optimized for outcomes – whether that’s helping a user accomplish a task in seconds or helping a business increase loyalty and revenue.

Throughout my career, I’ve collaborated closely with product managers, engineers, and data analysts to bring ideas from concept to market while**** boosting key metrics by double digits. My approach is highly data-informed and user-driven. From user research to leveraging AI-driven insights, I ensure every design decision moves the needle on engagement and growth.

I approach each project as an opportunity to innovate and make a meaningful impact. As a product designer, my goal is to elevate not just the product, but the team and process behind it, while instilling a vision for excellence, a culture of empathy for the user, and an attitude of continuous improvement.

🤖 Developed custom copywriting GPT for our team, providing consistent UX copy across product & following best practices, with connection to Figma
💰 Pushed first in-product monetisation feature through design
📋 Cooperated with sales, finance and BI teams on in-product monetisation guidelines setup
🤝 Cooperated on one of a kind experimental collaboration with Meta, pushing adoption of new features and best practices among clients - through design
❇️ Together with amazing team developed Catalog Product Videos feature, bringing more than 15% on average ROAS uplift for various clients